The Digital Restaurant Menu Board Serves Up Results
What could be more simple and reliable than the old-fashioned restaurant menu? As many restaurateurs are finding out, there’s more options than you’d think! A digital restaurant menu like those available from MoxyVISION is an eye-catching and cost-effective update. Investing in digital menu boards is one of the smartest moves for a 21st-century restaurant — and here’s why!
Benefits of a Digital Restaurant Menu
Digital menus have several key benefits that traditional menus can’t provide:
- Enhanced customer engagement
- Flexible options for day-parting and dynamic content
- Long-term investment and cost savings
These advantages have made electronic menus a red-hot trend in both casual and upscale restaurants. Here, we’ll dive a little further into each benefit!
Customer Engagement
Science says that the human brain responds more actively to pictures and video than to words alone. And it’s not hard to tell — think about a picture of a juicy steak or burger rather than just a description! There are many different ways digital menus can enhance your sales through customer engagement:
- Push specials using the power of HD video and images
- Easily create “playlists” of content to display on your boards
- Analytics packages help track which items are getting the best response and when
- Custom content creation packages by our team of experienced content experts
Operational Flexibility
Digital menus are significantly easier to change than printed menus. And with our signature MoxyVISION Manager software, it’s easiest of all! MoxyVISION Manager allows you to manage your content on-the-fly from any device. You can even plan a full calendar of content months in advance! Other benefits include:
- Day-parting is a snap — go from breakfast to lunch with the press of a button
- Experiment with price points day-by-day
- Easily introduce specials and delete sold-out items
- Never pay to print dozens of menus again
Long-Term Savings
A digital restaurant menu is one of the best investments for a restaurant building planning the future. Forward thinking pays off by reducing costs and increasing efficiency in several areas:
- Reduces liability by eliminating need to get on a ladder to change a menu
- Durable hardware that can be custom-built to your establishment’s needs
- Technology that will be relevant for years to come
If you’re ready to explore the benefits of a digital restaurant menu — call us today at 336-245-1640! You can also reach out via our website for a free quote. We can’t wait to hear from your team and to help you start an amazing new menu made just for you!